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Fancy Titles May Not Work As Retention Device

Oct 27, 2006
This article is part of a series called News & Trends.

The results of Korn/Ferry‘s most recent online executive quiz shows that a new title would do little to keep a current employee satisfied.

In fact, when asked whether a bigger job title would be enough to convince workers to stay at a job that they would otherwise leave, 85% said no and 15% said yes.

However, 42% of respondents reported an increase in fancy titles in order to retain talent with their current employer.

Of the approximately 36% of respondents who claimed they have received a bigger job title with their current employer in the past two years, 54% said their job has changed dramatically. The remaining 46% claim that they are performing roughly the same job.

Meanwhile, how do executives feel about older workers? According to the survey, 4% think older workers have blocked their own career advancement; 20% somewhat agree; 38% strongly disagree; 20% somewhat disagree; and 18% neither agree nor disagree.

The Name Game

The survey also asked about the most strange, uncommon, or outlandish job titles respondents have come across in the business world. Here are a selection of the more interesting responses:

  • Director for Pilgrimage for Reconciliation
  • Rain Maker
  • Grand Fromage
  • Wizard
  • Director of First Impressions
  • Ecosystem Director
  • Chief Commercial Officer
  • Sanitary Engineer
  • Chief Knowledge Officer
  • Multicrafter
  • Chief Customer Officer
  • Innovation Scout
  • Factory Erection Coordinator
  • VP of People
  • Chief Diversity Officer
  • Chief Excellence Officer
  • Chief Client Director
  • Drink Later Leader at Coca-Cola
  • Chairman of the Office
  • Vice-Secretary
  • Director of First Impressions
  • Chief Csar
  • Chief Emotional Officer
  • CEO Logistics
  • Manager, Human Capital Reporting
  • General Dog’s Body
  • Chief Leisure Officer
  • Internet Evangelist
  • Executive VP, Special Projects
  • Director of Decisions?
This article is part of a series called News & Trends.