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ZoomInfo Revamps Indeed-Powered Jobs Site, Adds Tools for Recruiters

Apr 4, 2007
This article is part of a series called News & Trends.

The new ZoomInfo.com is now fully integrated with Indeed.com — just one month after announcing its partnership.

What that means for job seekers is that they can now search for companies by specific criteria and then identify open positions at each one.

“It’s a new way of job search. All the other job boards work the same. Search by title or search by company,” says Russell Glass, vice president of products.

“But if I’m looking for a type of company, unless I know the name of every single one, I can’t do that search. With ZoomInfo, now I can. That’s a pretty compelling new way of doing job search,” says Glass.

For example, a user can search for a mid-sized Boston-based accounting firm specializing in the telecommunications industry, search companies of interest, and then search for a complete listing of available jobs at those companies.

The Waltham, Massachusetts-based company says the new ZoomInfo.com is the “first market-ready semantic search engine.”

In easier-to-digest terms, that means it continually crawls millions of corporate websites, press releases, electronic news services, SEC filings, and other online sources. Then, it tags, aggregates, and organizes the information into organized profiles.

“Prior to this release, no site existed that allowed business users to find business information as quickly and easily as they can with ZoomInfo.com,” says Bryan Burdick, COO of ZoomInfo.

“Instead, they had to pay costly annual premiums to business information services in order to access information on a limited number of companies, or manually read and digest the thousands of Web results for a specific search on Google or other general search engines,” he says.

He explains that the new model is “giving away valuable content on companies,” while costly subscription sites like Hoovers, are not.

“We’re giving it away and subsidizing with advertising revenue,” explains Burdick. (The company says it is releasing additional information on B2B advertising soon.)

Additionally, ZoomInfo has announced ZoomExec, for a monthly upgrade fee.

It provides access to information on executive-level prospects, including work history, education, contact information, and Web references.

“For the individual recruiter only focused on executives, this could be extremely valuable. If you’re a recruiter and care only care about VP-level and beyond, we give you that,” says Burdick.

Of course, ZoomInfo.com continues to provide free people searches by name.

“Power search continues to be our flagship product,” explains Burdick. “We have, officially, the top-20 recruitment agencies using us.”

This article is part of a series called News & Trends.